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Malaysia
Market Summary
Malaysia is a member of the Association of South East Asian Nations (ASEAN), a
regional trading block with combined annual vehicle sales of 1.5 million units (1996, pre
financial crises.) Before the beginning of the current economic crisis in 1997, Thailand
was the largest automotive market within the ten-nation ASEAN, with Indonesia ranking
second in the group, followed by Malaysia, and then the Philippines. For 1997 and
1998, Malaysia was the largest vehicle market, followed by Thailand, then the
Philippines and Indonesia (vehicle sales in 1998 for the entire ASEAN market were
down 73 percent compared to the pre crisis levels of 1996.) The other ASEAN nations
include Brunei Darussalam, Burma (Myanmar), Cambodia, Laos, Singapore and
Vietnam.
Malaysia's 1995 unit vehicle sales were approximately 286,000 units. Sales in 1996
were 365,000. Malaysia did not begin to feel the affects of the economic crisis until late
in 1997, allowing Malaysia to have another year of vehicle sales growth. Vehicle sales
were up 11 percent in 1997 to a record 405,000 units. The economic crisis dramatically
impacted vehicle sales in Malaysia for 1998, with vehicle sales dropping by 60 percent,
to 164,000.
The Malaysian auto market is dominated by Malaysia's national cars, Proton and
Peruda which in 1998 accounted for 90 percent of the vehicles sold annually. Some 25
other manufacturers compete for the remaining 10 percent.
In July 1998, the GOM approved a new national vehicle program to produce a national
van, the Inokom Permas van. According to local press, the van will be based on the
Renault trafic van and produced by a joint venture consisting of Berjaya Group Bhd (35
percent), Polis Diraja Malaysia Cooperative subsidiary Pesumals (M) Sda Bhd (30
percent), Hyundai Motor Sdn Bhd (5 percent), Hyundai Motor Company (15 percent)
and Renault (15 percent). This van reportedly will be exempt from import duties on
CKD components and will receive a reduction of 50 percent on the excise tax, resulting
in a potential 20-30 percent price differential with other products in this niche. (This
program is the likely replacement of a third national car program which was considered
during 1994 and would have involved Citroen.)
According to International Trade Commission (ITC) data, for the full year 1998, U.S.
vehicle exports to Malaysia were down 74 percent, from $6 million to $1.6 million,
compared to 1997.
U.S. Motor Vehicle Investment in Malaysia
Ford:
Ford has a joint venture operation with Associated Motor Industries which assembles
passenger cars and commercial vehicles (SKD and CKD kits) which are Mazda
designed vehicles with a Ford nameplate.
DaimlerChrysler:
In late 1992, Malaysia's largest finance company, MBf, went into the vehicle assembly
business in order to find new markets for its financial services. In January 1993, Mbf
reached an agreement with Chrysler to initially import completely built up right-hand
drive Jeep Cherokee models. Chrysler's CKD agreement with MBf grants MBf a license
to assemble and distribute right-hand drive Jeep Cherokees. MBf began local assembly
of the Jeep Cherokee in July 1993. Chrysler also has plans for MBf to assemble and
distribute right-hand drive Jeep Wranglers. In its quest to capture 20 percent of the
fast-growing sport utility vehicle market, Chrysler builds approximately 1,500 to 2,000
4-door Cherokees per year. Chrysler plans to export an estimated 1,300 units annually
(valued at approximately $10 million). Chrysler also plans for additional vehicles for the
Malaysian market, including its right-hand drive Jeep Wranglers.
Trade Barriers
Tariffs:
- The import duty for passenger cars is between 140-300 percent, based on
engine displacement. [New Diesel cars (CBUs) are charged a rate of 120
percent, while used diesel cars are charged the same rates as gasoline engine
vehicles (chart below)].
Passenger Cars
| |
CBU |
CKD |
| Engine Capacity (cc) |
|
|
| Less than 1,800 |
q |
q |
| 1,800 - 1,999 |
170% |
42% |
| 2,000 - 2,499 |
q |
60% |
| 2,500 - 2,999 |
250% |
70% |
| 3,000 and above |
300% |
80% |
- The import duty for 4WD and MPVs ranges from 60-180 percent.
4WD and MPVs
| |
CBU |
CKD |
| Engine Capacity (cc) |
|
|
| Less than 1,800 |
60% |
10% |
| 1,800 - 1,999 |
80% |
20% |
| 2,000 - 2,499 |
150% |
30% |
| 2,500 - 2,999 |
180% |
40% |
| 3,000 and above |
200% |
40% |
- The import duty for vans ranges from 42-140 percent.
Vans
| |
CBU |
CKD |
| Engine Capacity (cc) |
|
|
| Less than 1,800 |
42% |
5% |
| 1,800 - 1,999 |
55% |
10% |
| 2,000 - 2,499 |
100% |
30% |
| 2,500 - 2,999 |
125% |
40% |
| 3,000 and above |
140% |
40% |
Commercial Vehicles
Automotive Parts and Components:
- The import duty for auto parts and components ranges from 5-30 percent, and is tied to local content regulations.
- The import duty for National Cars (Proton and Perodua are the two national
vehicles) CKDs is 13 percent.
Taxes:
- A 10 percent sales tax on all vehicles is assessed.
- An excise tax on passenger cars is assessed on a graduated schedule:
First RM 7,000 x 25%
Next RM 3,000 x 30%
Next RM 3,000 x 35%
Next RM 7,000 x 50%
Next RM 5,000 x 60%
Balance x 65%
- There is a 45 percent excise tax on MPVs and 4WD vehicles.
- There is a 30% excise tax for vans
- No excise tax for commercial vehicles
- National cars receive a 50 percent reduction in the excise tax.
- A road tax of 0.13 to 3.6 ringgits is assessed, based on engine displacement.
Other Measures:
National Car Policy:
- The Malaysian government heavily influences the activities of the domestic
automotive manufacturers/assemblers. Malaysia has developed the automotive
sector to help reduce the effects of volatile changes in rubber and palm oil prices
on its economy, avoid having a huge trade deficit, and as a platform for
economic development. Malaysia believes that a strong motor industry brings
employment, technology and prestige.
- Nine vehicle assembly companies produce 18 cars and 14 commercial vehicles,
but the market is dominated by Proton and Perodua, Malaysia's National Car
companies.
- In 1985, the Malaysian government formed Proton, in conjunction with
Mitsubishi, to assemble its first national car. There are now 5 models being
produced under the Proton name. In October 1996, Proton acquired Lotus, and
plans to integrate specific models into its national car program. In 1996, the
Malaysian government sold its equity in Proton to a private company-- HICOM-DRB
- As of August 1999, reports indicated that Petronas, a nationally owned oil
company, have purchased controlling interest in financially troubled Proton, to
give it a much needed cash infusion.
- Purchases of non-Proton vehicles and vehicles over RM 40,000 require a 25
percent down payment and a four-year maximum payment period.
- The national cars (Proton and Perodua) are exempt from import duties and are
granted a 50 percent reduction in excise taxes (not available to foreign
manufacturers). Protons typically sell for half the price of import equivalents.
- National cars (Proton and Perodua) are assessed an import duty of 13 percent
for CKDs versus 42 percent for other CKDs.
- Malaysia is required to eliminate its National Car preferences by 2000, under the
World Trade Organization's Trade Related Investment Measures (WTO TRIMs)
Agreement.
- In July 1998, the Government of Malaysia (GOM) approved a new national
vehicle program which authorizes a new national van, the Inokom Permas van.
The van is based on the Renault trafic van and is being produced by a joint
venture consisting of Berjaya Group Bhd (35 percent), Polis Diraja Malaysia
Cooperative subsidiary Pesumals (M) Sda Bhd (30 percent), Hyundai Motor Sdn
Bhd (5 percent), Hyundai Motor Company (15 percent) and Renault (15
percent). This program is likely the replacement of a third national car program
which was considered during 1994 and would have involved Citroen.
- This van will reportedly be exempt from import duties on CKD components and
will receive a reduction of 50 percent on the excise tax, resulting in a potential
20-30 percent price differential with other products in this niche.
Import Bans and Quotas:
- An approval permit (license) is required for imports of motor vehicles, which
limits importers total market volume for completely built-up units (CBUs),
effectively acting as an import quota. It is unclear whether this is a 5 or 10
percent quota.
- Malaysia maintains an import ban on motor vehicles from Israel and South
Africa.
Local Content Requirements:
| Classification |
Percent Local Content |
| Category I
Passenger vehicles up to 1,850 cc |
60% |
| Category II
Passenger vehicles 1,851 - 2,850 cc
Commercial Vehicles up to 2,500 GVW |
45% |
| Category III
Passenger vehicles above 2,850 cc
Commercial Vehicles above 2,500 GVW |
Localization of Mandatory Parts List
Items Only |
- Local content is based on a point system, not on volume (different parts are
assigned a point value by the GOM).
- Local content requirements for non-Proton assemblers include 30 mandatory
items -- ranging from mud flaps to shock absorbers to exhaust systems.
- Malaysia has not defined its policy commitment to eliminate mandatory parts and
local content requirements as part of the WTO TRIMs Agreement.
Investment Requirements:
- Foreign investors may retain up to 100 percent equity if the firm either exports 50
percent of its output or employs 350 Malaysians full-time.
- Malaysian companies must be 30 percent Bumipatra (native Malay) owned.
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